Fix the hidden bottlenecks — and the fragile systems you’re afraid to touch.

Your CRM and automations kept up while you grew — quickly, creatively, and under pressure. Now they’re showing strain: messy data, unreliable routing, overlapping automations, and gaps you can feel but can’t see.


Your systems grew fast. Now they need intentional structure.

As your business scaled, your tech stack expanded with it — tool by tool, workflow by workflow. Things were built fast because they had to be. But now:

  • Leads slip through cracks
  • Reporting never matches reality
  • Data is inconsistent or duplicated
  • Tools overlap or conflict
  • Living with systems that barely hold together
  • Automations break silently
  • No one knows what’s safe to edit
  • Parts of the system feel too fragile to touch
  • Old workflows built fast, layered over each other
  • Hidden loops and edge cases that only show up under pressure

I fix the problems you can’t see — and the ones you can see but haven’t dared to touch.


What I Fix

  • Untracked or lost leads
  • Broken routing & notifications
  • Inbox → CRM gaps
  • Messy or duplicated CRM data
  • Missing UTMs & attribution
  • Overlapping automations
  • Disjointed tools & integrations
  • Old workflows no one wants to edit
  • “Temporary” fixes that became permanent liabilities
  • Bottlenecks you feel but can’t see

Services

Systems Audit + Quick Wins

A full diagnostic of your CRM, lead flow, automations, routing, and integrations — plus 2–3 quick-win fixes implemented immediately.

Pricing:
Audit: $300
Quick Wins Implementation: starting at $375–$750
Deeper projects start at $1,250+ (quoted after a short scoping call)

Inbox → CRM Fix

Unify all inbound messages into a clean, automated, fully tracked CRM intake flow. No more missed leads, manual forwarding, or lost conversations.

Pricing:
Starting at $750

Lead Routing + Notifications Fix

Clean, predictable routing with instant notifications, SLA timers, and fail-safes — so no lead slips through the cracks.

Pricing:
Starting at $750


When your systems work, everything works better.

  • Every lead gets tracked, tagged, and routed correctly
  • Speed-to-lead improves instantly
  • Automations become reliable instead of fragile
  • Reporting becomes trustworthy
  • Your team stops firefighting
  • Your operations scale with your growth

About Me


I’m Matt, a Marketing Systems Architect & Automation Consultant. I specialize in helping creators, solopreneurs, micro-teams, and small businesses (1–25 people) clean up their CRM and automate their operations.
You don’t need a big team to benefit from clean systems. You just need someone who can untangle the mess and make everything run predictably.


Ready to clean up your systems?

Let’s eliminate the bottlenecks, repair the fragile parts, and rebuild your operations so you can scale without friction.